欢迎访问《中国农学通报》,

中国农学通报 ›› 2014, Vol. 30 ›› Issue (8): 122-128.doi: 10.11924/j.issn.1000-6850.2013-1514

所属专题: 园艺

• 三农研究 • 上一篇    下一篇

哈尔滨城市居民蔬菜购买行为及其影响因素分析

陈利霞 王杜春   

  • 收稿日期:2013-05-30 修回日期:2013-08-22 出版日期:2014-03-15 发布日期:2014-03-15

The Analysis on City Residents Vegetables Buying Behavior and Its Influencing Factors of Harbin

  • Received:2013-05-30 Revised:2013-08-22 Online:2014-03-15 Published:2014-03-15

摘要: 以北方典型城市哈尔滨市城市居民为调查对象,以人口统计因素、产品因素及外界因素为基础进行问卷设计。结合北方地区蔬菜消费的季节性及其他特点,收集有效的一手材料,并对哈尔滨市居民蔬菜购买行为的影响因素进行了实证分析。结果显示,产品因素中的质量因素和居民月蔬菜购买支出之间存在显著的相关,外界因素中政府和媒体导向因素与居民月蔬菜购买支出之间存在显著相关。

关键词: 碱性蛋白酶, 碱性蛋白酶

Abstract: In this paper, the investigation objects of questionnaire design was the city residents of Harbin, a typical northern city, and based on demographic factors, product factors and external factors. Combination the seasonal vegetable consumption and other characteristics of the northern region, to collect first-hand material, and empirical analysis of influencing factors of Harbin City residents vegetables buying behavior. The results showed that there was significant correlation between the vegetables purchase expenditures and the quality factors in product factors, and the government and media-oriented factors in external factors.