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中国农学通报

中国农学通报 ›› 2013, Vol. 29 ›› Issue (26): 51-53.doi: 10.11924/j.issn.1000-6850.2013-2311

• 农村产业结构与区域经济 • 上一篇    下一篇

杭州市农产品区域公用品牌建设的对策建议

程术希 孔利水   

  • 收稿日期:2013-08-30 修回日期:2013-08-30 出版日期:2013-09-15 发布日期:2013-09-15

Countermeasures and Suggestions of Regional Public Brand Building of Agricultural Products in Hangzhou

  • Received:2013-08-30 Revised:2013-08-30 Online:2013-09-15 Published:2013-09-15

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摘要： 农产品区域公用品牌建设是优化调整农业结构，提升农产品质量安全水平和市场竞争力的有效途径。杭州市通过农产品区域公用品牌建设，已取得了一定的成效，同时也凸显了一些不足。本文通过对杭州市农产品区域公用品牌的发展现状进行分析，总结了农产品区域公用品牌建设存在的问题，并针对问题提出了相关的对策和建议，为杭州市现代农业的促进和发展提供参考。

关键词: 植物激素, 植物激素

Abstract: Regional public brand building of agricultural products is a kind of effective way to optimize and adjust agricultural structure, and to improve the quality and safety of agricultural products and market competitiveness. The regional public brand building in Hangzhou has achieved some success, but also showed many deficiencies. The situation of regional public brand building in Hangzhou was analyzed in this article, and the problems were summarized. Many countermeasures and suggestions were also promoted as the references of modern agriculture development in Hangzhou.