Abstract: At present, China’s foxtail millet production is still mainly based on the planting by farmers. Faced with problems such as the shrinking of foxtail millet planting area, and low enthusiasm of farmers for growing foxtail millet, a planting willingness investigation was conducted in the main foxtail millet production areas and 1031 valid questionnaires were collected. SPSS statistical software was used to carry on the logistic model analysis. The results showed that five indicators, the foxtail millet yield, taste, whether there were subsidizes, foxtail millet planting area and price, reached 0.01% extremely significant level, and the level of education reached 0.05% significant level. These indicators were the significant factors affecting farmers’ willingness for planting foxtail millet. Finally, we put forward suggestions including strengthening technology research on cultivating new varieties of high yield and good quality, enhancing policy support and subsidizes to agriculture, popularizing foxtail millet culture and initiating healthy diet.