Chinese Agricultural Science Bulletin ›› 2011, Vol. 27 ›› Issue (14): 286-290.
Special Issue: 现代农业发展与乡村振兴
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According to Mallowˊs hierarchy of human Needs Theory, agro-tourism is to satisfy peopleˊs physiological needs, security needs, and self-actualization needs. This paper comes up with the "functional umbrella" principle and provides the definition of "agro-tourism". Based on allowˊs hierarchy of human Needs Theory and analysis of the multifunctional and industrial nature of agro-tourism, this paper puts forward some ideas to develop agro-tourism as a manager and an operator (from the perspective of mangers and operators).
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URL: https://www.casb.org.cn/EN/
https://www.casb.org.cn/EN/Y2011/V27/I14/286