Abstract:

The development of urban and rural tourism interaction plays an important role in promoting regional economic development and ecological protection. Based on analysis of dynamic mechanism of urban and rural tourism interactive development in Poyang Lake ecological economic zone, the qualitative and quantitative approaches have been used in researching the model of urban and rural tourism interaction. The study considered that Nanchang City should become both the largest tourist origin and the largest tourist destination to develop urban tourism and rural tourism till to form the model of urban and rural tourism interaction in Poyang Lake ecological economic zone, to achieve urban-rural integration, to improve the competitiveness of regional tourism, to develop regional economy and to protect water in Poyang Lake against pollution.