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中国农学通报 ›› 2012, Vol. 28 ›› Issue (2): 166-170.doi: 10.11924/j.issn.1000-6850.2011-2447

所属专题: 现代农业发展与乡村振兴

• 三农问题研究 • 上一篇    下一篇

关于创意农业消费趋势的思考

张若琳 连丽霞   

  • 收稿日期:2011-08-23 修回日期:2011-09-14 出版日期:2012-01-15 发布日期:2012-01-15

The Intellection of Consumption Trend of Creative Agriculture

  • Received:2011-08-23 Revised:2011-09-14 Online:2012-01-15 Published:2012-01-15

摘要:

为创意农业寻求发展路径以市场为导向,从市场经济角度定义了创意农业的概念,重点分析创意农业的个性化、服务化、符号化、参与性和季节性等方面的主要消费特征。并通过对创意农业消费群体的综合分类,阐明创意农业的消费倾向性。对进一步发展中国创意农业提出相应的对策。

关键词: 和谐度, 和谐度, 土地利用, 生态环境, 商水县

Abstract:

In order to find the way of development, creative agriculture is originated on the market.The article define the creative agriculture from the perspective of the market economy, the focus on analysis personalized, service-oriented, symbolic, participatory and seasonal and other major consume features. Make the comprehensive classification of creative agriculture consumer groups, expound the consumer preference, give a comprehensive classification of consumer group of creative agriculture, and clarifies the propensity to consume. Besides, it proposes the countermeasure of creative agriculture of China.

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